Walking into a room full of strangers can be daunting, even for the most seasoned professional. At Durham Business Network, we believe the focus should be on building genuine connections, not worrying about how to break the ice. That is why we use a straightforward orange and yellow lanyard system to ensure every person feels welcome the moment they arrive.
The logic is simple but effective:
Orange lanyards are worn by our established members.
Yellow lanyards are for visitors and those attending for the first time.
This visual cue serves a specific purpose. Our members actively look for yellow lanyards to ensure no one is left standing on the sidelines. It is a practical way to facilitate introductions and start conversations naturally. Instead of navigating the room alone, guests are quickly integrated into the group, ensuring the experience is supportive rather than overwhelming.
Our goal is to foster an environment where expertise is shared freely and barriers to entry are removed. By identifying who is new to the room, we can better provide the specific introductions that help a business grow.
If you are joining us at one of our networking meetings , we look forward to seeing you there. Whether you are wearing orange or yellow, you can expect a morning of productive conversation and a warm reception from the entire community.
