In today’s professional landscape, your LinkedIn profile often serves as your first digital handshake. Whether you are connecting with fellow DBN members or reaching out to potential clients, ensuring your profile accurately reflects your expertise is essential.
As part of our ongoing DBN Business Boost initiative, we are pleased to share an exclusive resource to help you refine your online presence.
How DBN Members Are Using LinkedIn
During our recent workshop, we gathered some fascinating insights into how our own members engage with the platform.
The image above illustrates the primary reasons our workshop attendees use LinkedIn. We thought this was an interesting snapshot of our community's priorities—whether it’s for lead generation, brand awareness, or peer-to-peer networking.
Expert Guidance from James Miller
To help you align your profile with your goals, James Miller from UMI has developed a comprehensive LinkedIn "Cheat Sheet" specifically for DBN. This checklist is designed to help you audit your profile and identify the key areas that need attention—from your headline and professional summary to your skills and endorsements.
Taking the time to update your profile ensures that you are not just visible, but that you are positioning yourself as an authority in your field.
Download Your Free Checklist
We encourage all members to take ten minutes this week to run through these steps. You can download the full PDF checklist via the link below:
A Note of Thanks
Finally, we would like to extend a huge thank you to James Miller from UMI for delivering such an interesting and interactive workshop. We thoroughly enjoyed the session and appreciated the practical, hands-on approach he brought to the group.
Kind regards,
Melanie & David


