by Pascal Fintoni
Amidst headlines about billions of dollars being invested by major US tech firms in the UK, and the release of Sir Tim Berners-Lee’s memoirs, one important story may have slipped under the radar: AI Summaries (or AI Overviews) are set to transform the familiar Google search experience.
The impact? A surge in "zero-click" searches, where users get the information they need without ever visiting a website.
The challenge? Ensuring your website content is optimised and ready to appear in AI Summaries.
Help is at hand: I recently co-hosted a webinar on this very subject, and you can access our free checklist here: 20 Urgent SEO Actions for the AI Summaries Era.
Pascal